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OUR FAMILY STORY
3rd Generation Farmers
The Crave Brothers were raised on a 40-cow dairy farm near Beloit, Wisconsin where their father Robert Crave sold their cows. Then in 1978, after completing short course at UW-Madison, Charles and George began farming together in Mount Horeb, milking 57 cows on a rented farm. They purchased their Waterloo, Wisconsin dairy farm in 1980 with the goal of building a successful agribusiness. Brothers Tom and Mark later joined the partnership. In 2015 the next generation became owners including Andy, Jordan and Patrick Crave. With the help of the Brothers’ father Bob Crave, there are now three generations of Craves on the farm and cheese factory every day! We currently have 8 family members active in the business!
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Our Video:
Meet our Family and Team
George Crave
Crave Brothers Farmstead Cheese President and Founder
Head cheesemaker, founder and former President of Crave Brothers Farmstead Cheese.
Brand Ambassador
Mark Crave
General Manager Crave Brothers Farm and Operating Partner
Oversees general financial and operations management.
Patrick Crave
Herd Manger and Owner
Overall herd management including herd health and genetics.
Andy Crave
Maintenance Manager and Owner
Manages the maintenance and repairing of equipment at both the cheese factory and farm. Head of the feeding department at Crave Brothers Farm.
Beth Crave
Director of Quality Assurance and Customer Service
Communicates with customers, suppliers, and quality personnel for Crave Brothers Farmstead Cheese.
Jim Schultz
Operations Manager Crave Brothers Farm
Works with the dairy herd and assists with maintaining dairy facilities and operations. Including milk parlor management.
Brian Crave
Licensed Cheesemaker, Pasteurizer and CIP Operator
Cheesemaker and CIP Operator at Crave Brothers Farmstead Cheese LLC.
Roseanne Crave
Sales and Marketing Manager
Manages marketing efforts, PR, advertising, social media platforms, advertising and sales.
Duane Schoenherr
Crave Brothers Farm
Feeding of cows and calves.
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Crave Brothers Farm and Farmstead Cheese Staff
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We have roughly 90 full time employees who work hard to produce our award-winning cheeses! From starting with the crops and cows all the way to the end product our consumers enjoy!
Charlie Crave
Founder Crave Brothers Farm
Founding member.
Thomas Crave
Founder Crave Brothers Farm
Founding member.
Debbie Crave
Vice President of Crave Brothers Farmstead Cheese
Brand Ambassador Crave Brothers Farmstead Cheese.
Kurt Premo
Production Manager Crave Brothers Farmstead Cheese
Cheesemaker. Coordinates schedules for milk and cheese production. Determines factors for cheese type variation and production.
Adam Falbo
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General Manager
Oversees employees and manages our outsourced consultants. Oversees operations.
Jacob Crave
Crave Brother Farm and Farmstead Cheese
Works part time in production and assists with CIP operations. College student.
Paul Crave
Photography & Landscaping
Works on the farm and cheese factory and does photography for the family and business.
Ann Renforth
Customer Service Manager
Manages orders, inventory and customer service.
Sonia Garcia Tonche
Packaging and Production Manager
Manages production and packaging staff at Crave Brothers Farmstead Cheese.